WITH

PRESENT

REGISTER FOR THE
CONFERENCE!

REGISTER FOR THE
FIRESIDE CHAT!

FOR INQUIRIES

CALL: +632-818-5890/99

EMAIL: seminars@synergy.ph

DISCOVER THE POWER OF

CONSUMER INSIGHTING

The 1st and only conference in the Philippines that combines two disciplines: Consumer Insighting and (brand & data) storytelling

Foreign and local thought leaders from multi-disciplinary fields and industries

Quantitative and qualitative techniques to harness the left and right brain for holistic insighting

Master the art and science of consumer insighting.

This 2-day conference will equip you with new frames of reference for consumer insighting, brand and data storytelling to generate new ideas for your ever-changing consumers and environment. Manage your customer expectations faster, better, more differentiated than ever.

CMO EXCLUSIVE MEET:

Get the chance to meet and have a fireside chat with the Keynote Speaker
From Lunchtime to 3:00 PM (August 28, 2019)

Why Join the Conference?

1

Discover the power of consumer insighting – an enabler to understand relevant innovations and trends. Unlock the trendwatcher in you!

2

Get insights from new/latest research to be shared by experts in their current fields.

3

Learn brand and data storytelling, emerging ideas to stay agile or disrupt markets.

4

Discover new or evolved tools - quantitative and qualitative to mine content and data - that can help change the current paradigm.

5

Unlock creative approaches and ideas to trailblaze in this ever-changing, exciting, environment.

1

Discover the power of consumer insighting – an enabler to understand relevant innovations and trends. Unlock the trendwatcher in you!

2

Get insights from new/latest research to be shared by experts in their current fields.

3

Learn brand and data storytelling, emerging ideas to stay agile or disrupt markets.

4

Discover new or evolved tools - quantitative and qualitative to mine content and data - that can help change the current paradigm.

5

Unlock creative approaches and ideas to trailblaze in this ever-changing, exciting, environment.

Never before has consumer insighting been as important as it is now given the current landscape and situation… to meet increasing, fast-changing consumer expectations.
Obtain stimulating ideas to future-proof your business!

Key Topics

  • Consumer Insighting – Bedrock for Trends and Innovation
  • Fostering the Creation of Knowledge Hub in Asia
  • Global Consumer Insights Survey 2019
  • The Future and Role of Research and Transformative Insights to Lead Agile or Disruptive Companies
  • Improving Customer Experience: Creating a Single Customer View
  • Changing the Game in QSRs: Consumer Insighting to Enhance Customer Experience Through Technology
  • Customer Experience Transformation: A Journey to Improve Customer Satisfaction
  • Omni-channel Marketing: Enabling Seamless Customer Experience and the Opportunities
  • Harnessing the Future: Gen Z and the Power of Alpha Gen
  • Business Future-Proofing: Building Multi-Disciplinary Teams – Transforming Teams to be Disruption-Ready
  • Innovative Analytics: Powering up Consumer Insighting to Drive Business Growth/ROI
  • Human-Centered Consumer Insighting: A Design Thinking Imperative for Innovation
  • Bridging The Gap Of Meaning: Using Semiotics to Help Brands Encapsulate Value
  • New Frontiers in Customer Experience Management: Neuroscience as an Innovative Tool
  • Women and Content Creation – A Gold Mine?

More to be announced soon!

Meet the speakers

Mason

Henry Mason, Day 1 Keynote Speaker

Managing Director, Trendwatching

Author, Trend-Driven Innovation

Global Speaker

Award-Winning Social Entrepreneur


Gatchalian

Sen. Sherwin "Win"
GATCHALIAN, Day 2 Keynote Speaker

Chairman, Senate Committee on Economic Affairs

Chairman, Senate Committee on Energy

Azada

Benjamin Azada

Consulting Managing Principal

PwC

Culala

Harold John Culala

Dean, Insititue of Education

Far Eastern University

Upadhyay

Arvind Upadhyay

Analytics & Insights Head +
Commercial & Brand Leader

Procter & Gamble Singapore

Navalta

Venus Navalta

CEO

IPG Mediabrands Philippines

Tsang

Clement Tsang

Head of Consulting

IPG Mediabrands Asia Pacific

Woo

Albany Woo

Head of Analytics - Asia Pacific

Initiative, Singapore

Yee

Pinky Yee

CEO

Domino's Pizza Philippines

Arañaz

Miguel Arañaz

Innovation & Design Strategist

D. School Alumnus, Stanford University;

Masters in Image & Communication,
Goldsmiths College, University of London

Santos

Raldrin Santos

Marketing Intelligence Head

Meralco

Olbertova

Dr. Martina Olbertova

Founder

Meaning.Global

Buddahim

Albet Buddahim

Co-Founder

Katapult Digital

Tan

Melinda Tan

MA Psychology; Licensed Psychologist

Trained in Clinical Application of
Neuropsychological Therapy

Peñaflorida

Joan Peñaflorida

CEO

Yondu

Basas

Jane Basas

President & CEO

Cignal TV Inc.

President

The 5 Network

Torres

Margot B. Torres

Managing Director

McDonald's Philippines

Mason

Henry Mason
Day 1 Keynote Speaker

Managing Director, Trendwatching

Author, Trend-Driven Innovation

Global Speaker

Award-Winning Social Entrepreneur


Gatchalian

Sen. Sherwin "Win" GATCHALIAN
Day 2 Keynote Speaker

Chairman, Senate Committee on Economic Affairs

Chairman, Senate Committee on Energy

Azada

Benjamin Azada

Consulting Managing Principal

PwC

Upadhyay

Arvind Upadhyay

Analytics & Insights Head +
Commercial & Brand Leader

Procter & Gamble Singapore

Tsang

Clement Tsang

Head of Consulting

IPG Mediabrands Asia Pacific

Yee

Pinky Yee

CEO

Domino's Pizza Philippines

Santos

Raldrin Santos

Marketing Intelligence Head

Meralco

Buddahim

Albet Buddahim

Co-Founder

Katapult Digital

Peñaflorida

Joan Peñaflorida

CEO

Yondu

Torres

Margot B. Torres

Managing Director

McDonald's Philippines

Culala

Harold John Culala

Dean, Insititue of Education

Far Eastern University

Navalta

Venus Navalta

CEO

IPG Mediabrands Philippines

Woo

Albany Woo

Head of Analytics - Asia Pacific

Initiative, Singapore

Arañaz

Miguel Arañaz

Innovation & Design Strategist

D. School Alumnus, Stanford University;

Masters in Image & Communication,
Goldsmiths College, University of London

Olbertova

Dr. Martina Olbertova

Founder

Meaning.Global

Tan

Melinda Tan

MA Psychology; Licensed Psychologist

Trained in Clinical Application of
Neuropsychological Therapy

Basas

Jane Basas

President & CEO

Cignal TV Inc.

President

The 5 Network

More to be announced soon!

Tickets


Conference Rates*

*All rates +12% VAT

FOR PHILIPPINE RESIDENTS
FOR NON-PHILIPPINE RESIDENTS

Early Bird 1

(June 1 - 30, 2019)

SOLD OUT

SOLD OUT

Early Bird 2

(July 1 - 31, 2019)

SOLD OUT

SOLD OUT

Early Bird 3

(August 1 - 27, 2019)

Php 18,000.00

US$ 450.00

Group

(Until August 27)

Php 15,000.00

For groups of 5 or more

N/A

Onsite

(August 28, 2019)

Php 20,000.00

US$ 500.00

Postpaid

(August 29, 2019 - onwards)

Php 23,000.00

N/A

FOR PHILIPPINE RESIDENTS

Early Bird 1

(June 1 - 30)

SOLD OUT

Early Bird 2

(July 1 - 31)

SOLD OUT

Early Bird 3

(August 1 - 27)

Php 18,000.00

Group

(Until August 27)

Php 15,000.00*

Onsite

(August 28)

Php 20,000.00

Postpaid

(August 29 - onwards)

Php 23,000.00

* For groups of 5 or more

FOR NON-PHILIPPINE RESIDENTS

Early Bird 1

(June 1 - 30)

SOLD OUT

Early Bird 2

(July 1 - 31)

SOLD OUT

Early Bird 3

(August 1 - 27)

US$ 450.00

Onsite

(August 28)

US$ 500.00

Postpaid

(August 29 - onwards)

N/A

REGISTER FOR THE CONFERENCE

FIRESIDE CHAT
on AUGUST 28
from Lunchtime to 3:00PM

P9,000.00 + 12% VAT

ONLY

LIMITED TIME OFFER!

REGISTER FOR THE FIRESIDE CHAT!

Testimonies from Companies

Knowledgeable speakers!

Avon Cosmetics, Inc.

Speakers were very insightful.

Wavemaker PH

They got the best speakers.

Tribal DDB

I liked the most the new concepts/learnings from design thinking.

NuWorks Interactive Labs, Inc.

I like the variety of topics the most.

De la Salle - College of Sainte Benilde

I liked mostly the diverse/new inputs from industry practicioners.

Land Bank of the Philippines

The topics discussed are all relatable to my job and most importantly, based on current marketing and advertising trends.

Sunpride Foods, Inc.

Last Year's Recap

Previous Attendees

  • This event is organized by

    Synergy

    Synergy is a visionary research company with over 19 years of experience, working with the Philippines' Top 1,000 Corporations and some global Fortune 500 companies.

    Synergy is in the unique space at the intersection of management consulting, tradigital market research and data analytics. Our client-side, business experience and immersion processes coupled with our technical expertise allow us to emerge deeper insights to help our clients make better, informed decisions and build their competitive edge.

    We aim to help you connect better with your consumers or customers by providing you not only the 'Whats" but also the 'So Whats' and the 'Now Whats'.

    Co-presented By:

    IPG Mediabrands

    Platinum Sponsor

    Digital Out-of-Home

    Gold Sponsors

    ABS-CBN News Channel ABS-CBN

    Silver Sponsor

    Marquis

    Bronze Sponsor

    Enderun

    Event Partners


    Media Partners